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Introduction to Content Design

In this course, we will discuss how content design sits on the intersection of strategy, UX, and product design. It includes real-life examples to help you understand how content design plays such an important role in the product’s success.
  • Duration

    10 hours

  • Format

    Video

  • Price

    €550

    About this course

    Before any training starts, we ensure that the course is accessible to people with disabilities, or with a special need to be taken into consideration for learning. Please contact us by email at: training@firehead.net in order to find possible adjustments we can implement together to promote the success of your learning experience.

    Who is this course for?

    Whether you're new to working in product development, UX or design, or just looking to hone your skills, this course has something for everyone.

    What will you learn?

    Why content design is important in digital product teams, and how it helps the organisation.

    The key skills of content design and how content designers approach digital work.

    How content design fits with content strategy, UX writing, content marketing, and other content practices.

    The steps or phases in content design, including user centered design, discovery, user stories and job stories, content and design systems, content's role in product metrics, content life cycle and working with other teams, departments, and functions.

    How to navigate a career path and prepare a content design portfolio.

    How will you learn?

    You will gain access to our online forum, share thoughts and ideas, increase your connections, and get help with your studies.
    Firehead 
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    Presented by

    Vinish Garg

    Content Designer
    A consultant with experience working with international product teams for more than twelve years. Vinish works at the intersection of content design and strategy, UX and product design, and product management.

    Course Objectives

    You can expect to spend ten hours completing all of the elements of this course, including videos, readings, quizzes and the final assessment.

    The course is entirely self-directed, so you can complete it at a time and pace that works best for you. If you leave the course and come back at a later time, your course progress will be saved so you can pick up where you left off.

    On successful completion of this course, you will be able to:
    • Demonstrate how content design fits works with other content practices such as content strategy, UX writing, content marketing, and technical communication 
    • Apply the tools of content design, including user-centered design, discovery, user stories and job stories, content and design systems, product metrics, content life cycle, and working with other job functions 
    • Define a content design workflow
    • Prepare a content design portfolio

    What's in this course?

    •     videos
    •     content
    •     downloads
    •     activities
    •     assessments
    •     additional references
    Videos - short, engaging presentations from the course instructors that bring the topic to life (transcripts can be provided as an alternative learning format).

    Content     - text and graphics that allow you to read and consider a variety of topics.

    Downloads     - templates, guides, and additional resources for your reference that will deepen your understanding.

    Activities     - real-world scenarios that provide you with an opportunity to apply what you’ve learned (scoresheets are provided so you can assess your own work upon completion).

    Assessments     - self-grading quizzes that assess your learning through multiple choice, multiple response, and true/false questions.

    Additional references     - references to related materials outside of the course to use to continue your learning.

    Course Prerequisites

    There are no specified prerequisites for taking this course.

    Requirements

    To engage with the materials in this course you will need to have:
    • A strong internet connection for playing videos, downloading files, and accessing other course materials
    • An approved browser (Chrome, Firefox, Safari...)
    • A PDF reader for accessing course resources
    • Office software for completing activities and downloading templates
    • Ability to open multiple file types: mp4, PDF, docx, xlsx

    Course Outline

    What People Are Saying...

    Recommended

    "I really recommend this course to anyone who works in content and wants to improve their work using content design. "

    Very Helpful

    "Vinish made learning about content design and applying it to your job actually seem fun. It was easy to follow his methodical approach."

    Brilliant Course

    "Easy to follow, nice exercises. It was good to cover the principles of content design and its relationship with other fields of work. And Vinish's enthusiasm is contagious!"

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